How To Get Your Feed Readers To Participate In Comments

I have subscribed to 30+ feeds from various blogs. I notice that only 10% of them have a link or indicator in their feed to their post’s comments. Below is a screenshot of a feed without a link to its post’s comments.

Feed without link to comment

Below is a screenshot of a feed that links to its post’s comments.

Feed with link to comment

From my point of view (as a feed reader), feeds that do not provide a link to their post’s comments are “dead” articles. It feels like reading the daily newspaper or a magazine. To me, blogs are different from traditional printed materials because it allows readers and the writer to comment and discuss on the written article.

Some might argue that the comments are accessible by launching the post in a browser. However, the point is to make it as simple and effortless for the reader to access them. A year ago, GMail created the “Delete” button just to speed up the deleting process of unwanted e-mails.

GMail's Delete button

To create a “link” to your comment in your feed, you will need to have an account at FeedBurner.

Step 1: Click on the “Optimize” tab.

Step 2: Select the “FeedFlare” option on the left and activate the service.

Step 3: Select “Comments Count” and other function(s) that you want to appear on your feed and blog and click “Save”.

Step 4: Select the platform your blog is running on at the “Get the HTML code to put FeedFlare on your site:” option. Copy the given code into the appropriate files.

Allow some time for the link(s) to appear. It may not show up immediately after adding the codes. Now that you have a link to your comments in your feed, it increases the chance for your feed readers to engage in the comments.

1. Comments included in feed?
2. Adding FeedFlare to WordPress 1.x/2.x
3. Feedflare Code for WordPress – Where should I put it?!

7 thoughts on “How To Get Your Feed Readers To Participate In Comments

  1. TenthOfMarch says:

    I think some people don’t do it because they don’t know about it. I never knew about it too, until I started managing my feeds using a feed reader.

  2. TenthOfMarch says:

    Yes, you can use it on (blogspot), moveable type, typepad and some other platforms as well.

    Just go to Select your feed. Go to “Optimize” and select “FeedFlare”. Activate the function, select the functions/features you want and save it. Go to the bottom of the page and look for “Get the HTML code to put FeedFlare on your site:” and select “Blogger…” for blogspot. Add the codes to your template and you’re done 🙂 .

    Yes, I received your e-mail. I was a little busy so I couldn’t reply it yet. Will send a reply to you asap. Sorry for the delay.

    No problem. Glad to help 🙂

  3. aw says:

    Ahahahahahahahahaha. Josh just never stops. It seems like, now that Nuffnang has 1,700 blogs signed up, Josh reduced the minimum number of daily visits to… 0. So much for his earlier argument (in his stupid chart) about having a minimum of 100.

    You’re mentioned too. 🙂 The best is, the response from the reporter. Priceless.

  4. TenthOfMarch says:

    Yeah, I caught up with that post this morning. I had some fun reading it together with the other comments. It is funny how “he” plays around with words and bring in the facts from different angles.

    I am tempted to comment but trying my best to hold it back. There’s no point to it anyway. It’s just like their st0000peeed comparison chart. There are still plenty of false/inaccurate information in it. Why bother? He might just end up putting them under the “trivial, but fun to know” section. Hahaha.

    To be honest, I personally feel that the reporter is the “victim” here. Like I said in my previous post at, the policy “over there” changes so often things might be different the next week. How to keep up?

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